Fashion
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Street Posters
I love living in downtown LA and I love creating street photography. Ever since early 2020, I’ve been walking around the local neighborhoods with my camera almost daily. Lately, I’m really interested in capturing the sort of natural deconstruction of these street posters I see around the Historic District and other neighborhoods. They begin their…
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Lip Service Catalogs
I designed and produced several seasonal catalogs for this legacy alt fashion brand.
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Beauty Reel 1
Project Summary: Here’s a simple branding video I put together as a creative exercise. I wanted to develop a basic concept for a beauty brand, one that was focused on skincare and makeup products for older women. It was important to me to make it diverse, showcasing a variety of skin colors, body types, and…
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Editorial & Fashion
I love creating stories and compositions capturing the subject and the environment equally.
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Kill City Email Campaigns
These email campaign designs I did for Kill City are still some of my favorite design work I’ve one. I just love the vibe.
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Retouching & Creative Editing
Photo retouching and creative editing work.
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Alt Fashion Ad Designs
Project Summary: Back in my freelance days, I did some work for Lindsay Hearts, the founder and head designer for Foxblood. Along with these ad designs, I worked on some early versions of her website as well. I also did some spec ads for some alt fashion brands I wanted to work with. It was…
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Production + Asset Management
I’ve been using Figma for years to create and collaborate on a wide variety of design projects.
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Perfume Brand Cross-Media Campaigns
Project Summary: This perfume retailer needed some fresh and engaging creatives for a branding overhaul and some new marketing campaigns. These were for a couple of summer campaigns. We developed creative assets for a range of platforms: direct mail postcards, email promotions, and website banners.
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Arbonne Presentations
Project Summary: I spent a couple of years creating sales training materials for a health & beauty brand using PowerPoint and Adobe Captivate. I would create a presentation deck based on the course material provided by our executive sales team, and once approved, I would port the presentations into Adobe Captivate, where I turned the…
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Street Photography
My street photography work, mostly in Hollywood and DTLA.
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Arbonne Print & Digital Ad Designs
Project Summary: Here are a few of my favorite ad designs from my time working at Arbonne, a beauty brand based in Irvine, where I worked for several years. The company produced a regular print newsletter, an exclusive resource for the national sales team. This newsletter included ads featuring new products, events, and other resources.…
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Lip Service Social Graphics
Project Summary: During the time I was working with Lip Service, I created a variety of digital ads and social media graphics to promote new styles every season. I generally leveraged the print catalog graphics I created to design graphics for our ad and social campaigns.
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Lip Service Magazine Ads
Project Summary: During the five plus years (early Fall 2007 – early Spring 2013) I worked with Lip Service, I designed and produced several print magazine ads for this legacy alt fashion brand. Some of the magazines I designed ads for included Coilhouse, a trendy arts & culture magazine, as well as Death Metal magazine.
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Lip Service Email Campaigns
Project Summary: During my time working for Lip Service, I designed a lot of custom emails. We sent out at least two emails per week, for both the retail and wholesale business. The creative team really loved the idea that the emails should feel like street flyers and band posters, while still presenting the products…
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Lip Service Website Design
For Lip Service, we worked with a developer to give the old and outdated website a complete overhaul.
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Entertainment Websites
Project Summary: During my years as an independent freelancer, I’ve done a lot of work for clients in the entertainment industry. I produced and managed websites for actors, models, and other creative talent, as well as independent film studios. I’ve also made sites for a variety of venues around Los Angeles. For several of my…
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Arbonne Website Design & Maintenance
Created fresh graphics and product pages for the website, and managed site updates as needed.
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Kill City Website Design
Project Summary: During my time working with Kill City (the denim brand from Lip Service), I collaborated with the creative team and our web developer to design and produce a new website for this new brand. These are some of the design mockups I created in the early stages of the process (the first image…
